This week we looked at Service Design and service design methods and creating service blueprints.
Service design is a human centred process where designers develop sustainable solutions and smooth experiences for users and service providers. Service design involves breaking a service down into key touchpoint and understanding the needs of everyone involved. Things needed to take into consideration include user roles, locations and other important factors. The goal of service design is to improve the quality and efficiency on the service experience from beginning to end.
A service blueprint is how we break down the service, it is a diagram the visually maps out the entire process of delivering a service, both from the customer’s perspective and the internal processes in this service. To give an example, a restaurant service blueprint is shown below.
Everyone involved in delivering or receiving the service:
These are the tools, systems or physical objects used in the service:
This is the workflow of steps that make the service happen: